Wix Templates vs. Building from Scratch: Which Approach Works Best for Your Blog in 2025?
- martinagvisionfact
- Sep 15
- 4 min read
Updated: Sep 17
Author: Lana Sertić
Introduction
One of the easiest website builders out there, and one you’ll come across if you’re starting a blog this year, is Wix. Its simplicity in use is exactly why so many bloggers choose it. Before you dive into the blog world, you need to make a big decision, and that is whether you want a ready-made Wix template or do you want to build your blog from scratch. The choice might sound small, but in the long run, it can completely change your blogging experience.
The Case for Using Ready-Made Wix Templates
In this case, either using Wix templates or making a blog from scratch, templates are, by far, the fast lane of blogging. Your blog can go from a blank screen to a polished website that looks like you hired a designer with just a few clicks. If you are a beginner, this is a game-changer because you don't need to know a single line of code, and your blog will look like a professional made it.
Furthermore, templates aren’t just about speed, but mostly about plenty of design and flexibility. You can adjust colors, fonts, and layouts to match your personal style without starting from scratch. One of the disadvantages is that you won’t be able to completely reinvent the template, but for most bloggers, that balance of structure and freedom is exactly what makes templates so appealing.

The case of building from scratch
Using Wix templates and building from scratch are two separate things. Building from scratch, you’re in full control of everything. Every part of your blog, from the layout of your homepage to the tiniest detail of your navigation bar, is up to you and your preferences. If you’re the kind of person who doesn’t like that something has been imposed on you, in this case, something from the templates, building from scratch gives you the freedom to do everything you want and more. Every idea you have for your blog can become a reality without any compromise.
The main disadvantage of building a blog from scratch is, of course, time and effort. It isn’t always easy, and it requires more patience, design sense, and sometimes even technical knowledge. In the long run, your blog will be very different from the templates created on the Wix platform because it will be special, unique, and if you want to make a site that’s like no one else’s, this is the right way to get there.

Comparing Both Approaches
Which approach you want is, unfortunately, up to you. I know no one likes that word, but it is up to what matters most to you. If you want to skip the stress and start focusing on content right away, use Wix templates because they shine when speed is a priority. On the other hand, starting from scratch is about creative freedom, and if you see your blog in your head, how it looks, and want a unique way of showing your imagination, brand identity, or special features that a template just can’t provide, build it from scratch.
Imagine this: you want to launch a travel blog next week. Using a template means you’ll be sharing your first post by tomorrow. One day will be spent on editing a template, but by tomorrow, you can start sharing your experiences. On the contrary, if you’re planning to turn your blog into a long-term personal brand, maybe even tied to your business, then taking the time to build it from scratch could be worth the extra effort. Creating a custom site isn’t an overnight project, and it’s based on your design skills, so it could take anywhere from a few days to a couple of weeks before everything feels polished and ready to go.
Tips for Making the Right Choice
The best way to decide is to think about your goals. Ask yourself if you want to start blogging just for fun and want it to be as quick and easy as possible. If the answer is yes, then the Wix template is your best friend. In contrast, if you see your blog as part of a bigger project and a bigger picture that includes long-term business, and you want to build a unique portfolio. In that case, scratch-building might make more sense for you.
Take into consideration that you don’t have to commit forever; it can only be a stepping stone for you, and you can make your blogging site from scratch later in your career. In the beginning, you can use a template to see if you even like blogging and sharing your experiences, or whatever you decide to share and write on your blog website.
Conclusion
Unfortunately, there is no single ‘right’ answer here. I can only give you guidelines that will lead you to your final decision. Conclusively, it only needs to be your say in this as it’s your invested time, work, and effort. Wix templates give you speed and simplicity, but lack uniqueness, while starting from scratch gives you freedom and originality, but it takes more time to make. Both can work beautifully, but it’s just about what works best for you right now. The smartest move you can use right now is to log in to Wix, play around with both options, and see which one feels right. After all, the best blog is the one you actually launch. And as the wise Amelia Earhart once said: ˝The most effective way to do it is to do it.˝




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