Author: Pavla Cermakova Embarking on a career after completing your MSc in Forensic Science is like stepping into a realm where science meets the art of investigation. The field is not only fascinating but also offers a profusion of opportunities for those with a keen interest in solving mysteries and contributing to the pursuit of justice. Let’s explore the diverse and exciting Forensic Science careers that await graduates with a Master’s degree in this field. 1. Forensic

Author: Cecilia Burato A Master’s degree in Neuropsychology opens doors to a myriad of opportunities, offering a blend of theoretical knowledge and practical skills that are highly looked-for in various professional domains. Let’s explore the horizon of Neuropsychology careers that those who pursue this fascinating discipline can embark on.  What is Neuropsychology? First and foremost, let’s understand what neuropsychology is. Neuropsychology stands as a specialized branch

Author: Natalia Ferková In today’s digital world, the packaging  and unboxing experience  has become one of the most powerful engagement moments between brands and their customers. In the past, unboxing was just a simple act of opening a package; however, it has evolved into a form of storytelling, entertainment, and emotional connection. As a result, the packaging of products has become an essential element of the overall brand experience . It is the first contact and impres

Author: Natalia Ferková In today's digital world, it's really hard for brands to come up with successful marketing ideas . Some marketing campaigns instantly connect with their customers, but some of them fail to gain traction. Why is it like that? The answer often lies in understanding how people react to newness and familiarity. The most successful brands manage to find a balance between innovations and familiarity,  and that is because they follow the MAYA Rule . What Is