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Technical Analysis: How to Predict the Market
Author: Alex Nguyen Diving into the context of investing can sometimes feel like venturing into unfamiliar territory. You’ll find a lot of information, approaches, and tools to discover. Technical analysis is one of these tools that has long been at the core of trading . In fact, it’s an approach that helps make sense of historical price and volume data in order to project future market movements. Let’s simplify the process of technical analysis and explore its complexity.
3 min read


Influencer Marketing: A new brand strategy
Author: Lorenzo D’Amore Let’s start with a simple question. Why do companies nowadays decide to use social media and, in particular, influencers to enter the market and attract customers? Because the information and data coming in indicates that consumers prefer to believe in this form of communication . In fact, some research claims that those who use social media listen more to the influencer than to the journalist. As a result, if before the dream of many young people
3 min read


Beyond Costumes: The Marketing Magic of Halloween
Author: Jennifer Argenton Introduction Halloween is so much more than a night of trick-or-treating and costume parties on October 31 . Though children-and increasingly adults-thoroughly enjoy dressing up in their favorite costumes, Halloween has actually become a major marketing phenomenon that touts everything from branded promotions to social media campaigns around the world. Halloween is one of those few holidays that allow businesses to engage with consumers, cap
5 min read


Beyond SEO: Emerging Career Alternatives for SEO Managers in 2025
Author: Zoltán Kertai Introduction First of all, SEO in 2025 is evolving faster than ever , shaped by artificial intelligence, new search technologies, and changing user behavior. Moreover, traditional keyword-based strategies are losing their effectiveness , which means SEO managers can no longer depend on the same old methods to achieve success. As a result, more and more professionals are starting to look beyond rankings and focus on the bigger picture of digital mark
4 min read


The Rise of Micro-Influencers: Redefining Communication in the Digital Media Age
Author: Chiara Veri Communication in the Digital Media Age The digital media age in which we find ourselves runs faster and faster, and...
4 min read


Evergreen vs. Trending: Which SEO Strategy Rises to the Top?
Author: Hugo Demay In the fast-moving online marketing sector, content identifies the awareness money , the credibility money , and the...
5 min read
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