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The MAYA Rule in Digital Marketing: Balancing Innovation with Familiarity
Author: Natalia Ferková In today's digital world, it's really hard for brands to come up with successful marketing ideas . Some marketing...
3 min read


Perceptual Maps Explained: The Simple Tool Big Brands Use to Find the Perfect Market Fit
Author: Natalia Ferková When it comes to positioning your brand in the marketplace, the key element is consumer perception . Have you ever wondered how big brands know exactly where they stand in the minds of their customers? The secret often lies in a marketing tool called a perceptual map . This simple but powerful marketing tool helps to visualize the brand's position through the eyes of the audience. A well-created perceptual map reveals not only where the brand stands b
3 min read


How Temporary Job Agencies Are Using Data-Driven Marketing to Connect Talent with Employers
Author: Marianna Komjati Understanding the target audience In the past, temporary employment agencies were the key to connecting...
3 min read


How to Avoid Link Farms While Building Backlinks Through Guest Posting
Author: Magdalena Simova What are backlinks? Backlinks are very important for your website, whether you're writing a blog or running an...
3 min read


Beyond SEO: Emerging Career Alternatives for SEO Managers in 2025
Author: Zoltán Kertai Introduction First of all, SEO in 2025 is evolving faster than ever , shaped by artificial intelligence, new...
4 min read


Evergreen vs. Trending: Which SEO Strategy Rises to the Top?
Author: Hugo Demay In the fast-moving online marketing sector, content identifies the awareness money , the credibility money , and the...
5 min read


How Goals, Strategy and Motivation improve People's Lives
There are special strategies for improving oneself throughout life: here are some examples.
2 min read
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