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Digital Detox: How Disconnecting Boosts Productivity
Author: Jennifer Argenton Introduction Did you know that the average adult spends over 7 hours a day staring at devices like...
3 min read


How We’re Spending Our Free Time in 2025: From Screens to Social Spaces
Author: Martina Gortana Introduction In recent years, we have experienced unprecedented changes in our leisure time . In fact, the impact...
4 min read


Blogging as personal branding: How communication students can stand out in a crowded job market
Author: Gowtham JEGASOTHY Introduction Today, the job market in 2025 is filled with ambitious communication graduates. Yet, many of them...
3 min read


Beyond Trends: How Brands Can Leverage TikTok for Authentic Awareness in 2025
Author: Doria Keretić Introduction TikTok began as an entertainment app with dances and viral music. However, there have been some...
4 min read


Canva Templates vs. Starting from Scratch: Which Approach Works Best for Your Content in 2025?
Author: Lorena Milanović We can say that in 2025 design has never been more accessible. Thanks to tools like Canva , we can create great...
4 min read


From Jingles to Reels: How the Way We’re Convinced to Buy Has Changed
Author: Jennifer Argenton Introduction For years, TV commercials relied on music and jingles to make a product or service instantly...
5 min read


Micro-storytelling: the new frontier of marketing in a 3 second world
Author: Sagida Allioua The new era of “less is more “ In the chaotic battlefield of modern marketing, your story has three seconds to get...
5 min read


The Rise of AI Tools in the Workplace: What 2025 Holds for Every Profession
Author: Jesse Amoako Artificial Intelligence (AI) has taken a huge control in everyone’s daily life. Especially in workplaces, it’s...
3 min read


The Psychology of Workplace Creativity
Delve into the fascinating world of the psychology of workplace creativity and explore strategies for fostering innovation.
3 min read


Looking ahead: the marketing skills you should acquire in the next 10 years
A few years ago, it did not need so much to become a good marketer. But now the marketing landscape is rapidly changing.
2 min read
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