Author: Michaela Resch
Date of Publication: 12/12/2022
Writing an ebook is maybe one of the nicest and easiest ways to make money and a long-lasting passive income. Because of the small development costs and the fast manufacturing of an online book, it's a very lucrative business.
Besides, you don't need to be an author or a specialist in writing to be able to publish an ebook and earn money from it. The important thing is that you write about a topic that interests you and that you buy the ebook yourself.
Because of the increased digitalization and environmental benefits, there are millions of people reading ebooks on online media libraries these days.
But how does this work?
The first thing you have to think about when writing an ebook is the topic. It should be something interesting and something you have a lot of knowledge about.
Also, it is possible to write about a study topic, your own life experience, or a combination of both. The best would be to find a niche which isn’t too broad but which would nevertheless reach a great number of people.
In addition, while writing an ebook, you should always ask yourself whether all questions on your topic have been answered. That is, if the reader feels the need to look at additional resources, it is likely that some questions were left unanswered and that you included too little information.
How to sell ebooks and make money
Once the ebook has been written, checked, proofread and corrected, it's time to publish it. But how can you earn money from that? The answer is simple: you have to sell it online. An ebook can be sold at large ebook shops such as Amazon. Amazon Kindle operates a platform for self-publishers that allows ebooks to be placed in the Amazon shop free of charge. By self-publishing your copy for free, it is possible to reach millions of readers.
Another possibility would be to set up your own website for the ebook and to advertise and sell your product there. However, this requires know-how strategies for creating appealing websites and promotion messages. Alternatively, it would mean additional costs for hiring an advertising agency. Besides, you would also need to set up a payment service provider in order to process incoming online payments.
Focus on marketing
All the options shown for selling an ebook have to be advertised and neither Amazon nor Kindle will take care of this. Indeed, you will have to advertise them on your own.
Once you've chosen the sales channel for your work, focus on marketing your product. It is important to reach as many potential buyers as possible. Initially, you can create advertisements on your own social media platforms to inform those around you. If you have a blogging website, promote your product on this channel too. If necessary, you could also use paid advertising on social networks to reach a larger audience.
Which price range is appropriate?
The price of an ebook usually ranges from 0,99 to 9,99 euros, and it mainly depends on the topic and size of the ebook. Therefore, to get started with your first ebook and sell the most copies, 0,99€ is probably the best place to start. This is because most copies available on Amazon are set at this price.
What’s more, you could research what prices authors of ebooks with similar topics are charging for their work. Let’s assume you write an ebook of 50 pages about a vegan dish and charge 10€ for it. If you see that similar writers only charge 2,99€ for their work, then you are probably way above the price average. This might result in very few people buying your ebook, so you may want to lower the price at least momentarily.
If you always wanted to be an author, or if you have a special topic you’ve always wanted to write about, then publishing an ebook might be a great starting point. This will not only bring you the joy of writing about something you are passionate about, but you could also earn some money from it. So what are you waiting for? This is your sign to get down to work!