Advertising on social media: Tips to know
In view of the number of users, companies have seen the potential of social networks, specifically in the area of advertising.
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- 3 min
Product Placement and the 80s: Stranger Things
Product placement is a form of pull communication. It's goal is to place a product almost naturally in a movie or TV production.
- 3 min
Greenwashing: The Coca-Cola Case
Many companies are improving their public image without taking concrete actions to reduce the environmental impact of their products.
- 3 min
What is Event Marketing and how can it boost your brand?
ou know what people remember most? Surprisingly, it's not viral videos or funny gifs. People always remember longest what they actually..
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